Mini Case Study

Custom
Magento
Development

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The Problem

This exclusive perfume company provide exquisite scents in elegant bottles to customers around the world. Known not only for the scents inside, but also the beauty (and recognisability) of the bottles themselves.

To provide an next tier gift offering, Boadicea the Victorious wanted to offer their customers a way to create a truly unique bottle, customising almost every part of it. And it had to work with Magento!

The Solution

We wanted to take the customer on a journey of discovery. Step by step, selecting and honing their unique gift bottle. We worked hard on the user experience to find the perfect flow to the process.

Then came the customisation of Magento. Although incredibly powerful, straight out of the box Magento does have its limitations. We've wrestled with Magento over the years and have been able to create custom products within the system.

Boadicea bottle configurator

The Solution

Generating the image of the bottle as it was being configured also provided another challenge for us. Because you can customise the bottle colour, shields and stopper, the number of possible variations are huge. We had to find a way to create the image as it was being built.

Although it was a big technical challenge, it was vitally important to encourage sharing of the end product on social channels.

The Resuts

From day one, the Boadicea Bottle Configurator started generating not only sales but social sharing and therefore greater interest and reach for the brand.

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