Hasbro
Building a custom software platform for one of the world's largest toy manufacturers.


We've spent over 20 years designing websites and apps that look great and work even better. Our focus is on creating user-friendly designs that drive engagement and conversions, not just pretty visuals that look nice.
We start every project with research. We dig into user personas, audience behaviours, and how people actually interact with your product. What we learn from that shapes everything we create, from high-level wireframes through to polished final designs. The result is work that aligns with your brand identity, meets your business goals, and feels intuitive for the people using it.
We're collaborative throughout the process, working closely with you to understand your business, your industry, and the challenges you're facing. Whether you need a complete website redesign, a new app interface, or a portal that simplifies complex workflows, we'll deliver designs that set you apart.
Every project starts with your users. During discovery, we research who they are, what they need, and how they'll interact with your website or app. That insight shapes the design from day one, so the end product feels intuitive and covers everything your audience expects. Fewer support questions for you, more time to focus on growing your business.
We design and prototype in Figma, building a fully interactive version of your website or app before any code gets written. You can click through every user journey, test the experience, and flag anything that needs refining, all before development begins.
We don't disappear and return with a big reveal. You'll see our progress throughout, with regular check-ins to make sure we're working in the right direction. And once your project launches, we keep looking for ways to improve it, bringing you fresh ideas to keep the experience feeling current.
Si digital have a team of really talented designers (and developers) and I loved their creative approach to our new design. They clearly love their work and are passionate about what they do. They were highly communicative, quickly grasped our requirements and we are delighted with the results.
Dan Sharp - Screaming Frog
If you’re starting a new project, we’d love to work with you to bring your brand to life online.
We design and build standout brands carefully crafted to help you stand out in your marketplace. From positioning and strategy through to visual identity and guidelines, we create brands that resonate with your audience and set you apart.
We offer a full range of graphic and print design services, from social media assets and brochures through to large format billboards. Whether it's digital or print, we bring your brand to life with creative, consistent design.